Wednesday, August 5, 2009

Back to Basics

Image: Bassike

Sometimes the simple things in life are definitely the best, and when it comes to luxury basics no one is doing it better than Bassike.

Founded by Deborah Sams and Mary Lou Ryan (both ex-Ksubi), Bassike is an Australian men's and womenswear label offering effortless staples that no wardrobe should be without. Think American Apparel without the provocative advertising campaign.

From hoodies and slouch pants to the perfect t-shirt, each piece is made locally using super soft, organic cotton. Stylish and ecologically sustainable - who say's you can't have it both ways?

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